Anne Marie Schubert is riding the momentum of the big break in the East Area Rapist case in a new campaign ad hitting local airwaves this week.
The 30-second spot produced by her campaign touts the Sacramento County district attorney as a “groundbreaking DNA expert who led the investigation that solved the Golden State Killer/East Area Rapist case,” before segueing into a brief montage of breaking news footage from KCRA-TV and ABC’s Good Morning America featuring Schubert’s dramatic April 25 announcement: “We found the needle in the haystack and it was right here in Sacramento.”
The ad is running on Sacramento television stations and on cable outlets. A slightly edited version is airing on ABC affiliate KXTV-TV, said Schubert campaign manager David Gilliard.
Gilliard on Tuesday said the campaign had a TV ad highlighting Schubert’s extensive DNA experience in the can, but re-shot and pushed up the spot in the days after investigators broke the case.
Read more at the Sac Bee